Privacy Policy

Introduction

This Privacy Policy outlines how A.E.M.T. Ltd ("we", "us", or "our") collects, uses, maintains, and discloses information from users ("Users") of the www.theaemt.com website ("Site"). This policy reflects updates including considerations related to the UK GDPR, the Data Protection Act 2018, and anticipated provisions under the Data Protection and Digital Information Bill (DPDI Bill), effective as of 2025.

Personal Identification Information

We may collect personal information from you in various ways, such as when you:

Visit or register on our Site
Place an order
Fill out a form
Subscribe to a service or newsletter

This information may include your name, email address, mailing address, phone number, and other details you choose to provide.

You can visit our Site anonymously, without sharing personal information, but choosing not to provide certain details may limit your ability to use some features.

We only collect this information if you give it to us voluntarily.

Non-Personal Identification Information

We may collect non-personal information about how you interact with our Site. This can include:

Your browser type and version
The type of device you use
Technical details like your operating system and internet service provider

This information helps us understand how visitors use our Site so we can improve it. It is not linked to any personal information and is used only for analytics and improvement purposes.

Web Browser Cookies

Our Site uses cookies to improve your experience. Cookies are small files stored on your device that help us remember your preferences. We use cookies to enhance your user experience and track usage patterns to improve our Site. When you first visit our Site, a cookie banner will appear asking for your preferences.

You can also control cookies through your web browser settings. You can choose to block cookies or get an alert when cookies are being sent. However, blocking cookies may affect how some parts of the Site work.

By using our Site, you consent to our use of cookies as described in this Privacy Policy.

Third-Party Cookies

Some cookies on our Site may be set by third-party services that support essential functions such as site performance, content delivery, analytics, and website security. These third parties may use cookies to:

Enable secure access to the Site
Provide usage analytics to help us improve our services
Assist with spam prevention and bot detection
Manage content delivery and user interface functionality

Although we do not control these cookies directly, we ensure that all third-party services we use are reputable, comply with data protection regulations, and only collect data necessary to provide their services. We recommend reviewing the privacy policies of any third-party services that you interact with through our Site.

You can manage your cookie preferences at any time through your browser settings or via our cookie banner on your first visit.

Legal Basis for Processing Your Data

We process your data under one or more of the following legal bases:

Your consent
Contractual necessity
Legal obligations
Legitimate business interests

You can withdraw your consent at any time.

How We Use Collected Information

We use your personal information for various purposes, including:

To Improve Customer Service: Your data helps us respond more effectively to your inquiries and provide better support.
To Personalise Your Experience: We may use your data to understand how you use our Site and improve your experience.
To Improve Our Site: Your feedback helps us enhance our services and website.
To Process Payments: We use your information to process orders and provide services related to those orders.
To Run Promotions or Surveys: We may use your details to send you information about special offers or ask for your feedback.
To Send Emails: If you sign up for our mailing list, we may send you updates, news, and promotions. You can unsubscribe at any time.

We only use your information for these purposes and don’t share it with third parties unless necessary to provide our services.

How We Protect Your Information

We take your data security seriously and employ a range of physical, technical, and organisational measures to safeguard your information. These include:

Secure Hosting and Storage: Our website and digital infrastructure are hosted in secure environments that adhere to industry-leading standards for physical and cybersecurity controls. These environments are managed by established cloud service providers with strong data protection protocols.
Enterprise-Grade File Storage: Files and data are stored using secure enterprise systems with layered access controls, user authentication, and encryption.
Encryption: Personal and sensitive data is encrypted both in transit and at rest to prevent unauthorized access.
Access Control: Access to your information is strictly limited to authorised personnel and secured through role-based permissions.
Two-Factor Authentication (2FA): Wherever available, we use two-factor authentication to enhance account security and reduce the risk of unauthorised access.
Web Application Security: The Site benefits from advanced security services that provide protection from malicious traffic, denial-of-service (DoS) attacks, and other online threats.
Regular Security Reviews: We conduct regular assessments and updates to ensure our systems remain secure and compliant with data protection requirements.

While we strive to use commercially acceptable means to protect your personal data, no method of transmission over the internet or method of electronic storage is 100% secure. If a data breach occurs that may pose a risk to your rights or freedoms, we will notify you promptly as required by law.

Sharing Your Personal Information

We do not sell or rent your personal information. We may share it with trusted third parties who assist us with services like payment processing or delivery. These third parties are required to keep your data secure and only use it for the agreed purposes.

We may also share your information when required by law, such as in response to legal requests or court orders. If we need to share your data for any other reason, we will ask for your consent first.

Additionally, we may share aggregated, anonymous data for research or marketing purposes, but this will never include personal details.

How Long We Keep Your Information

We retain your data only as long as needed for the purposes outlined or as required by law. Once no longer needed, it is securely deleted or anonymised.

Your Data Rights

You have the right to:

Access your personal data
Request correction or deletion
Restrict or object to certain processing
Withdraw consent
Request data transfer to another provider

Third Party Websites

Our Site may contain links to other websites, including those of advertisers, partners, or service providers. We are not responsible for the content or privacy practices of these external sites. They have their own privacy policies, so we recommend reviewing them before sharing any personal information.

Please note that we do not control these sites, and any interaction with them is subject to their own terms and conditions.

International Data Transfers

Some of the secure services we use to store or process your information operate outside the United Kingdom. This includes cloud-based platforms and secure infrastructure providers that may process data in other countries.

When we transfer personal data internationally, we take appropriate steps to ensure it remains protected. These steps include:

Ensuring the destination country has an adequacy decision by the UK Government, or
Implementing standard contractual clauses approved by the Information Commissioner’s Office (ICO), or
Applying other appropriate safeguards under UK data protection laws

All third-party service providers handling personal data on our behalf are contractually obligated to uphold privacy and security standards in line with UK GDPR.

Automated Decision-Making

We do not use your data for automated decision-making or profiling that could have legal or significant effects on you.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we’ll update the date at the bottom of this page and notify you of any major changes. Please check this page regularly to stay informed about how we protect your personal information. If you continue to use the Site after changes are made, it means you accept the updated policy.

Your Acceptance of These Terms

By using our Site, you agree to this Privacy Policy. If you disagree, please stop using the Site. If you continue to use the Site after changes to this policy, we will consider that you accept the updates. If you're using the Site on behalf of a company, you confirm that you have the authority to do so.

Contacting Us

If you have questions about this Privacy Policy or how we handle your data, please contact us:

Email: admin@theaemt.com
Phone: +44 (0)1904 674 899
Website: https://www.theaemt.com

If you're not satisfied with our response, you can file a complaint with the Information Commissioner’s Office (ICO) at https://www.ico.org.uk